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Pitching your product?

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efrost2

Programmer
Jul 18, 2001
50
US
I am trying to start my own software development company. I have contacted a certain government agency about my product - they seemed interested and I now have an appointment with top guy in their technology department to give a presentation. Being as this is my first attempt at pitching my product I am a little uncertain as how to proceed. Any suggestions?
Thanks
 
The basic principle is pretty simple. Determine what they are looking for or what needs they are trying to address, then explain how your product serves those needs. Don't be general, tailor your pitch specifically to them.
Jeff

I haven't lost my mind - I know it's backed up on tape somewhere ....
 
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