I've read alot on this subject and the main feeling i seem to be getting is - 'do not design a site for search engines' - this is usually what hurts you or what makes you fall foul of their rules.
Ok fine, but how do you know if what you have done is inadvertantly hurting your ranking, how do I know when to put text in an alt tag, W3C forces you to have an alt tag on an image, so is alt="" bad or not?
I also keep reading about reciprical links, but still have not found anywhere that explains how to improve them, on the one hand sites such as link share are classed as 'link farming' and will hurt your ranking, but also why would anyone necessarily put a link on their site to mine.
I don't have a links section on my site, I don't want one or need one, it detracts from the purpose of the site and the service being offered, so therefor i don't have anyone elses link on my site! and feel due to the nature of the website 99% of people wouldn't want to link to the site, they might want to find the site, use its service and seings as 90% of web surfers don't have a site to add my link onto, I don't see how this is such a big part to SEO, but everywhere I read tends to indicate it is?
Are there any free tools I can use to scan my site and tell me if I'm doing good or bad or indifferent, if my site matches my targeted key words/phrases , and indicate where improvement can be made?
"In complete darkness we are all the same, only our knowledge and wisdom separates us, don't let your eyes deceive you.
Ok fine, but how do you know if what you have done is inadvertantly hurting your ranking, how do I know when to put text in an alt tag, W3C forces you to have an alt tag on an image, so is alt="" bad or not?
I also keep reading about reciprical links, but still have not found anywhere that explains how to improve them, on the one hand sites such as link share are classed as 'link farming' and will hurt your ranking, but also why would anyone necessarily put a link on their site to mine.
I don't have a links section on my site, I don't want one or need one, it detracts from the purpose of the site and the service being offered, so therefor i don't have anyone elses link on my site! and feel due to the nature of the website 99% of people wouldn't want to link to the site, they might want to find the site, use its service and seings as 90% of web surfers don't have a site to add my link onto, I don't see how this is such a big part to SEO, but everywhere I read tends to indicate it is?
Are there any free tools I can use to scan my site and tell me if I'm doing good or bad or indifferent, if my site matches my targeted key words/phrases , and indicate where improvement can be made?
"In complete darkness we are all the same, only our knowledge and wisdom separates us, don't let your eyes deceive you.
