Ok, thanks for the input .....
My major concern is basically getting clients in now, and don't know whether to spend the money on advertising or what. Our yellow pages are full of numbers that are no longer in service - that tells me lots and lots of people fail to bring in *any* money.
Seeing's as I am not that bad of a designer or writer (compared to an example I just saw), and also my prices are **VERY** reasonable (they *can't* get any lower), maybe I do have a shot at this.
However, I have done a few trial runs at getting clients in a couple different ways, and the results have been zero basically.
1) Over the internet I have emailed a few pple who I thought may have needed a simple website (they were advertising properties without webpages) - and twice now I got zip in response. I emailed around 50 people in my hometown alone. (And yes I pointed them to a nifty website of mine.)
2) I faxed a couple hundred local businesses in my area introducing my services - and got zip in response.
3) I cold-called a couple temp agencies, then emailed them my portfolio of examples, and haven't got a response either...(my examples are not on a dotcom though - they are simply on geocities on a page titled "Portfolio"
4) I ran into a designer who was icq'ing pple on the net for small jobs and talked to him about possibly me doing a bit of some of his overflow work - he said he was sooooo frustrated coz he had to keep giving away lots of his graphic art in order to turn a buck..........
5) I called and emailed local design firms (who have been advertising in the local papers for a couple of years so I basically assume they must be bringing in enough clients to survive) and submitted some of my examples (which I thought were not garbage) and they said they didn't have enough work to share........
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As far as online advertising goes:
I understand that business over the internet is waaaay harder than in real life - ppl just don't want to let go that credit card number on the net. Also there is just so much competition over the internet that I don't think it would be possible to get any jobs unless I was in the same league as some of those design firms on elance.com; and unless I get an average of 200 hits per day or more.
And I am assuming I need more than 200 hits per day - maybe I need close to 1000 hits per day before I get a single client *mildly* interested. Am I right about that?
And I am also assuming that website design firms generate less than 200 hits per day even if they are well marketed. Am I wrong about that?
I personally love to do websites (and am not that bad either) and desktop publishing, but so far have not really managed to land much work at it.
I am curious about what the offline marketing stats are - do I have to email, fax and cold call close to 1000 people per day to get a sale of any kind?? Or spend $500 and up per month in yellow pages advertising to get anywhwere?
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ok - that was a looooong winded one...........hope u guyz don't mind
Again, thanks for your input........