Would like your opinion

[SBTBILL]

I'm experimenting with a website called http:\\

http://www.Senegencecosmetics.com.

I'm using wordtracker to come up with key phrases and have been reading everything I can find on SOE. If any of you have any opinions on it would be interested in them. What are the current ideas on SOE? What about hidden text?

Bill Couture
htt:\\

http://www.sbtbill.com

 

[traingamer]

Hidden text is typically a bad idea. You might try the Search Engine Optimization forum


Greg
"Personally, I am always ready to learn, although I do not always like being taught." - Winston Churchill

 

[AdaHacker]

Don't even think about hidden text. It's borderline unethical at best, and at worst it can get you delisted from Google, which is basically the kiss of death in the web world.

 

[SBTBILL]

Thanks I passed on your comments to the marketing people who were thinking about it. Funny thing is I think they want to use it so they can duplicate the text "artistically" in graphics. I've got them convinced about the problems with that.

Bill Couture
http:\\

http://www.sbtbill.com

 

[traingamer]

Actually, if that's all you're doing, you can likely get by with that. e.g. a graphic with the phrase, "Quality Matters", with an alt tag of "quality matters" and replacing the text "Quality Matters" in a div.

I thought you meant large amounts of hidden (i.e. non-visible) text simply to load keywords into your page.

Personally, I'd just jazz up some text with CSS, but if your company has logos in a specific font, I don't see a problem with a judicious use of 'graphic text'.

Greg
"Personally, I am always ready to learn, although I do not always like being taught." - Winston Churchill

 

[SBTBILL]

We have a lot of text in graphics.

Bill Couture

 

[ChrisHirst]

Search Engines can't read images

forum828

Chris.

Indifference will be the downfall of mankind, but who cares?
Woo Hoo! the cobblers kids get new shoes.
People Counting Systems

So long, and thanks for all the fish.

 

[AdaHacker]

I thought you meant large amounts of hidden (i.e. non-visible) text simply to load keywords into your page.

That's what I was thinking too. Hiding text for image replacement is a completely different story. That's the good kind of text hiding.

Search Engines can't read images

Neither can screen readers. It's not just about SEO, it's about accessibility too.

 

[SBTBILL]

I know search engines can't read graphics. Our web people are "artist" led by a photographer. What they make looks great but sometimes it's hard to find using the corporate name.

Bill Couture

 

[Foamcow]

Ask the photographer how he would design a radio ad.

Ask him to consider this...
If a packaging designer was designing furniture, would he make it all out of cardboard? He might, and it might work on some levels, but ultimately it would fail.

Just because its 'web' doesn't mean that it can't look good AND work well. But the design of a website goes waaaay beyond pretty pictures.

That said, there are a number of good techniques for text/image replacement using a combination of server side scripting and Javascript or Flash.




<honk>*:O)</honk>

Earl & Thompson Marketing - Marketing Agency Services in Gloucestershire

 

[ChrisHirst]

Either get the text out of the images or use PPC

Hidden text will eventually get you banned, stuffing the alt attributes of images doesn't have have much effect any more

you could of course put the same text in a visible section "below the fold" but it would look pretty stupid to real visitors.

REAL SEO is about getting qualified visitors and improving sales NOT simply getting pages found by Search Engines

It's fairly simple, it's either very artistic and PPC or less images, some decent text and SE visitors.





Chris.

Indifference will be the downfall of mankind, but who cares?
Woo Hoo! the cobblers kids get new shoes.
People Counting Systems

So long, and thanks for all the fish.