Resizable Logo 1

[TamedTech]

Hello Guys,

I'm completely new to photoshop really, I have a pretty artistic nature so decided to takle the new brand logo design myself and i'm so far doing reasonably well with things.

However, not being a qualified or experienced designed i'm now at the 'spit polish' stage where I need to finallize the design and make it workable, so I can resize it to any size i like without any distortion of jaggies.

I was passed a logo a few years back from a proper designer who seemed to have broken the text down in to hundereds of tiny lines or pollygons, which resulted in me being able to size the logo as I wish.

Are you able to offer any advice on this particular thing, or any other stuff I should be doing at this stage.

Thanks,

Rob

 

[jmgalvin]

Logos are almost universally designed, by professionals, in vector graphics programs such as Illustrator.

The reason for that is that vectors are not resolution dependent so they can be resized up or down with no loss of quality. Think of putting the logo on a billboard and also on the return address of a standard envelope, then on teh side of a trailer truck followed by on an invoice.

Rasters, such as photoshop, are resolution dependent and will be negatively effected when resizing.

The little marks you saw on the text meant that it had been changed to outlines - meaning the text was now a vector graphic and not editable text. The little dots you see are vector anchor points on the paths created when changing the text to outlines.

This is done so that there is no necessity for the recipient of the logo to have that font, on teh proper platform. The most common way, historically, to send logos around has been in eps format which preserves text. If the recipient did not teh correct font, they'd be out of luck

Using OSX 10.3.9 on a G4

 

[TamedTech]

Thanks buddy thats just the answer I was after, thanks.

Are you able to give me a quick rundown on how to turn the text into a vector in the illustrator app? Or shall I make a post in a more appropriate forum?

I'm fairly used to using Illustrator and have CS2 installed here, I could just use a prod in the right direction for turning it into a vector.

Thanks,

Rob

 

[jmgalvin]

Select the text, go to Type menu/Create outlines.

Remember once it's made into outlines and saved, it's never editable again so keep a copy of the AI without outlines - just in case.

Using OSX 10.3.9 on a G4

 

[TamedTech]

Thanks buddy that is greatly appreciated.

Rob