We don't either. This is why you should be asking the person that calls something 'quarter size'. A quarter magazine or newspaper page is very different from a quarter of a billboard.
- - I hope this helps - - (Complain to someone else if it doesn't)
Chaz - That just means a quarter of the finished size. If they asked you to create something that was 72" x 60" you'd give them artwork measuring 18" x 15". If the client hasn't told you what size they need then you definitely have to start there.
kim is quite right. this is often the way it is done. create the artwork at 300 dpi - one quarter of required size. it will come down to 75 dpi at the output size - quite sufficient for an exhibition stand display.
This site uses cookies to help personalise content, tailor your experience and to keep you logged in if you register.
By continuing to use this site, you are consenting to our use of cookies.