I see good site design as breaking down into 3 core concepts, each with 5 underlying strategies.
1. Content - content is king, make the site relevant and provide appropriate content. 5 content development strategies include:
a. Focused Content Message - keep message focused and clear
b...
There isn't an ideal number of gateway pages into a site. Potentially each page in the site is a gateway page and should be optimized for the search engines. Pages that are highly specific and targeted on key phrases depend upon the number of key phrases you need to target for traffic to your...
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