Rather than tracking sales at the pageview level, I'd track it at a session level. Aggregate your pageview data at a session granularity and then you can either create a view over your session data and sales data to show sessions that have sales ("converted sessions") or create another...
In case your "out of the box" solution doesn't do everything you need, you might want to consider writing your ETL in Perl. Perl has excellent support for pattern matching. Our clickstream data mart uses Perl to extract data out of the weblogs and load in to an Oracle 10g database.
This site uses cookies to help personalise content, tailor your experience and to keep you logged in if you register.
By continuing to use this site, you are consenting to our use of cookies.