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  1. helruna

    web site promotion

    You will have to think short and long term. You have PPC, affiliate, email marketing also things like website and email newsletter sponsorship and blogging. Don't forget the obvious - PR. PR works wonders and is worth a 1000 adverts and the ROI is a huge differential IMHO. Short term in...
  2. helruna

    Landing pages and navigation

    I wanted to get some thoughts on a few pages I'm creating. It basically for a PPC campaign offering 4 commercials on one page. Clicking on an offer goes right through to the site. The offers page emulates the homepage but it has targetted offers. My issue is making a good banner for the site...
  3. helruna

    Webtrends

    We're thinking of using urchin. Basically I was using web trends but it cannot answer pertinent questions like If someone clicks off the page - where did they go to? Where did they come from? The path routes through the site don't give much information We've tonnes more downloads than page...

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